Tom Wamelink

Tom Wamelink

Posts by Tom Wamelink

RFM Modelling: The Secret to Personalized Customer Engagement
Google Cloud

RFM Modelling: The Secret to Personalized Customer Engagement

Jan 17, 2023 5:53:01 PM 5 min read
Making Machine Learning easily available with SQL in BigQuery
Google Cloud

Making Machine Learning easily available with SQL in BigQuery

May 20, 2021 9:56:03 AM 3 min read
Setting up of Customer Segmentation Models
Customer Data Platform

Setting up of Customer Segmentation Models

Oct 26, 2020 2:07:25 PM 4 min read
Getting more from your marketing analytics with Looker building block for GA 360
News

Getting more from your marketing analytics with Looker building block for GA 360

Sep 28, 2020 1:31:52 PM 3 min read